The fitness business council

Practical support for people building better businesses in health, fitness, and movement.

It’s easy to get stuck in the day-to-day. To lose perspective. To make decisions in isolation. This is a space to step back, think clearly, and connect with others who are serious about doing things well — whatever stage you’re at, and whatever your setup looks like.

A free peer network for those who want to lead better, grow smarter, and stay out of the chaos. Because building something meaningful shouldn’t mean doing it alone.

How It Works

No fluff. No gurus. Just real-world insight and tools that actually work.

Structured interview with a guest

We kick off with a focused conversation between an industry veteran and your co‑host, Mikey Glenn, on topics like pricing, staffing, retention, and tech.

Live Q&A

Then bring your current challenges to the table. Get practical advice from the expert speaker and the network, and leave with actionable ideas.

Peer support

Connect with other fitness business leaders who are figuring it out too. Swap ideas, avoid mistakes, and keep each other accountable. The support doesn’t stop when the session ends.

The support big businesses take for granted — now for independent owners.

When I worked in corporate, we had councils, advisory boards, peer groups — space to think.


Big decisions didn’t happen in isolation. There were frameworks, sounding boards, and time to step back and reflect. But when I opened my own gym, that structure vanished. Like most small business owners, I was suddenly doing everything — coaching, hiring, marketing, cleaning the toilet — with no real support, no room to think, and no peers to check my blind spots.

That’s what the Fitness Business Owner Council is here to fix.
It’s a space for owners who want to build something serious — and don’t want to do it in chaos. A place to hear how others are solving the same problems, share what’s working, and make better decisions with more clarity.

Because this level of support shouldn’t be reserved for corporates and franchises. Independent businesses deserve it too.

join the council

We’re kicking off Thursday 23rd October from 18:00-19:30. You’ll receive details after signing up.